News : Local Insurance Company Focuses on Economic and Environmental Sustainability

Jul 2, 2015

Originally Published in Seacoast Online.

By Katelyn Monroe

PORTSMOUTH – Jon Merwin started his business by following in his father’s footsteps. A decade ago, Merwin was fresh out of college and set out to start his own insurance agency focused on providing reliable insurance and customer service to its clients. Today, not many insurance agencies are known for their sustainability efforts and community giveback. But in the seacoast, Merwin’s Portsmouth Atlantic Insurance (PAI), who celebrated their tenth anniversary in June, remains ahead of the industry.

Merwin graduated from the University of New Hampshire, and soon passed the Property & Casualty exam, licensing him to become an insurance agent. He began his career by opening a branch location in Laconia, New Hampshire under Insurance Express in June 2005 and was the sole employee for the company, sharing a small office space with another business.

Starting with a blank slate and no clients, Merwin worked his way up and began writing home and auto insurance for family and friends. As Merwin’s reputation grew, client referrals slowly trickled in. It wasn’t easy going in those early days, according to Merwin.

“Over the course of a few years I learned the ins and outs of the insurance agency business, often times by learning from my own mistakes,” he said.

That education, however, helped Merwin take the Laconia branch of Insurance Express to a new level. As he became more successful, Merwin decided to move forward and became independent of the company. With the help of his mother Cathy, who joined the business, and a new roster of employees, Merwin moved to the seacoast and opened Portsmouth Atlantic Insurance.

Read the full story in Seacoast Online.