News : Redhook/Green Alliance Party for the Planet; Earth Day Cleanup and Celebration with Special Guest Ben Cohen of Ben & Jerry’s

Apr 16, 2015

Originally posted on Seacoast Online.

By Katelyn Monroe

PORTSMOUTH – Redhook and the Green Alliance, celebrate Earth Day on Wednesday, April 22, with a drop-in clean-up and a party, featuring special guest Ben Cohen, co-founder of Ben & Jerry’s Ice Cream and The event is open to the public and guests enjoy live music and complimentary eats. $2 from every beer purchased goes to the local environmental non-profit Hodgson Brook Association. There will also be free Ben & Jerry’s ice cream compliments of Cohen.

The event brings together sustainable business leaders, green-minded residents and Ben & Jerry’s fans. The Party for the Planet is 6 – 9 p.m. at Redhook in Portsmouth with a $5 entry also going to Hodgson Brook. All are invited but Green Allinace members get in free and clean-up participants get free raffle tickets for every bag of trash collected. The triumvirate between the Green Alliance, Redhook and Ben & Jerry’s is a match made in environmental heaven; not only is Redhook a staple on the seacoast’s craft brewing scene, but also a leader in sustainable business practices.

“This is where the collaboration really becomes powerful,” says Green Alliance Director Sarah Brown. “A business like Redhook is ahead of the curve when it comes to sustainability and is thrilled to be hosting green business leader, citizens and Ben Cohen. We want folks to connect the dots between responsible business practices and protecting the environment; all three of our organizations share these values.”

“In order to create a sustainable future, we need to put a stop to pay-to-play culture. Progressive green business leaders are part of that,” adds Cohen. “Too often, big oil and special interest groups use campaign contributions and lobbying muscle to block common-sense pro-sustainability legislation. I’m excited to work with the Green Alliance community to help stamp big money out of politics.”

Read the full story on Seacoast Online, here