News : Sustainability is at Local Bottling Company's Core

Feb 12, 2015

Originally published on Seacoast Online.

By Craig Robert Brown

You may have seen your name on a can or bottle of Coca-Cola. It’s part of the company’s Share a Coke campaign. And during the holidays, those familiar polar bears are on television screens and aluminum cans across the globe. But what happens to those bottles and cans once they’re empty? For its part here in New Hampshire, Coca-Cola Bottling Company of Northern New England (CCNNE), an independent bottler, ensures they’re doing more than just talking about recycling programs.

CCNNE’s sustainability manager, Ray Dube, knows what you’re going to say about the brand before you do. He’s heard it all before; that some people have a perception that Coca-Cola is harmful to the planet because of the plastic it manufactures, or all the water used in the bottling plants, or the emissions given off by delivery trucks. But Dube doesn’t shy away from those perceptions. He recognizes that yes, as a large manufacturing company, CCNNE is responsible for having an impact on the environment. That’s why Dube travels across the region to schools, college campuses, public events and various conferences to educate people about the many sustainable initiatives CCNNE has taken to counter that impact over the last 18 years.

Read the full story on Seacoast Online here.