News : Marcom4 a Testament to Industry's Changing Dynamics

Jun 26, 2013

From Exeter Patch and Seacoast Online

By Jim Cavan

For the seventh straight year, millions tuned in to watch as Don, Roger, and rest of the flawed, boozed-up crew of AMC’s Mad Men scaled ever-new dramatic peaks – and plummeted to cavernous personal lows – in last Sunday's season finale.

The award-steeped show, which chronicles the triumphs, tragedies and exploits of a 1960s Madison Avenue advertising agency, has long been celebrated for the compelling, nuanced way in which its cast and crew manage to tackled the myriad social issues of the time – the role of women as a creative workplace force perhaps being chief among them.

Nearly forty years later, one Seacoast marketing firm stands as a time-tested totem to that last, arguably most important trend.

To read the full story on Exeter Patch, click here! To read the story on Seacoast Online, click here.