News : Kittery Block Party saves paper with social media

Jun 2, 2011

Published in Foster's Daily Democrat

By David Anderson

Kittery, Maine - Organizers of the Kittery Block Party will not be handing out many brochures or tacking up tons of fliers to promote their Sunday, June 18 celebration of local art, culture and food. In a conscious effort to conserve paper and save trees, promotion for the event is being done mostly via social media. 

"Social media advertising is inexpensive and it doesn't pollute," boasts event sponsor Michael Landgarten, who has owned Bob's Clam Hut, a Kittery landmark, since 1986.

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