News : Big spin for Earthtec: Green clothing manufacturer sees breakout year ahead

Apr 27, 2010

Featured in Foster's Daily Democrat

PORTSMOUTH — This could be the year that Earthtec outerwear makes a name for itself, and helps save landfill space in the process.

It's been three years since the offshoot of parent firm Trailtex started creating clothing out of recycled plastic. It estimates each fleece jacket, for instance, is made from 12 used water bottles that won't be sent to a landfill.

After gradually adding styles each year, a full collection of Earthtec vests and jackets is available and on display in its showroom on West Road. The firm plans an aggressive marketing campaign.

It will continue to sell to retailers such as the Kittery Trading Post, but hopes to focus on direct online sales to customers through its earth-tec.com website.

"We were making very little noise with this but now we're ready to launch it in a big way," said Dennis Randall, Trailtex CEO. Read the full story here!