Blog : Green Story: Harbor Eyecare Center

By Craig | Sep 18, 2014 | in

Every Green Alliance business undergoes a Sustainability Certification. This certification serves to show everyone what each business has accomplished and what they are still working to accomplish when it comes to green business practices. The final part of the evaluation is the Green Story. Check out Harbor Eyecare Center’s Green Story below.

Harbor Eyecare Center Has an Eye for Sustainability

Vision Source Harbor Eyecare Center has found a way to integrate environmentalism into the optometry industry. Founded in 1998 by Dr. Amy Pruszenski, Harbor Eyecare has grown into a successful practice with three doctors and several full and part time employees. As time went on, both Harbor Eyecare and the environmentalism movement grew. With the addition of Dr. Hudson and the expansion of their practice (both in customers and with a significant remodeling), Harbor Eye Care became interested in finding a way to “go green.” According to Office Manager Debbie Tufts, the choice was simple. “We wanted to take care of the planet, and do our part,” she explains. “We knew that it was becoming a popular movement, and we were excited to find ways be a part of it.”

Harbor Eyecare offers two notable products that combine fashion and sustainability. Modo glasses, frames that are sourced from recycled materials, offer a sustainable alternative to customers interested in the environment. The company plants a tree for every pair that is sold. Modo also features a “Buy a Frame Give a Frame” program that pledges to provide a free pair of spectacles to someone in need for each pair that is sold.

For contact lens wearers, Miru contacts are a green alternative. The contacts are minimally packaged, and the brand strives for a carbon footprint that is 2/3 the size of their competitors. The lack of packaging also translates into savings for customers; Miru contacts can cost up to $20 less than traditionally packaged contacts.

The Harbor Eyecare Center team has also made significant progress in making their office practices more sustainable. The office itself is thoroughly equipped with energy efficient appliances. Along with their Energy Star equipment like their refrigerator, the office also has efficient toilets, heating and cooling systems, and light bulbs. CFLS have recently been installed throughout the office, and the store windows feature an energy-saving tint.

Harbor Eyecare is also very involved in the community. As a business, thepractice supports organizations like Vision USA by offering free eye exams to those in need. Employees also give back on a personal level; for example, Dr. Amy is a former president of the Lions Club. Harbor Eyecare also supports local businesses by referring customers to other Seacoast Buy Local businesses.


Now that Harbor Eyecare is offering eco-friendly alternatives to traditional glasses and contacts, they are trying to incorporate more sustainability practices into their own business. Along with selling eyewear, Harbor Eyecare also offers optometry services with everything from routine checkups to emergency care. Having a diverse business allows for more exploration of sustainability practices, like water and electricity conservation measures. The Harbor Eyecare team is actively looking for ways to integrate environmentalism into a field that is not known to be eco-conscious.

To read Harbor Eyecare Center's full Sustainability Certification that includes an Evaluation, Report Card and Green Story click here! Green Alliance members save 20% on any complete prescription eyewear purchase! Not a member? Join here!